To get the desired result on the back, fold the fabric around the rope like a hot dog bun on a hot dog, and let the tails stay flat while you keep sewing around and around. The tails eventually become sewn as well, and give more pOp to the rug on this side.
Download the one page photo instruction sheet HERE.
One skein of rope will make a 37" circle, which is quite small for a rug. This is why my kits come with 2 skeins. Do what makes you happy, smaller "rugs" would make excellent trivets or place mats.
I'm making up some kits for my Etsy Shop in case you are eager to get started. :) They will ship next week.
The kits will include 200 ft of cotton rope, scraps, and a printed sheet with instructions and inspiration for various projects including this rug. I love kits because they allow me to "get going" instead of searching for supplies here and there.